Where else is "The Superstar Effect" applicable?

Just read an interesting article called "The Superstar Effect". It talks about superstar effect, how their rivals choke and how it affects their performance. I was wondering whether this phenomena is noticed anyway else. In our lives, careers, friends etc. What do you think?


Click on the link to read the article
http://online.wsj.com/article/SB10001424052702303960604575158122511930684.html